During the month of March the world celebrates women all over the world with days like International Women’s Day and Mother’s Day. In the spirit of celebrating all women everywhere, I would like to celebrate a major accomplishment we have collectively achieved at AYA Animations, a startup with women as the backbone: Just a few days ago we were nominated and won third place at the MITEF Saudi Start-up Competition in the Social Enterprise Category. 

We could not be more proud of having come this far, and receiving this kind of recognition with proof that our vision is commended and valued. Although the win was a great  testament to years of hard work and dedication, it was not the only highlight of the event. 

1. It was a learning experience 

From a mentorship opportunity in Riyadh (with consultants from Ernst and Young) to the MITEF Bootcamp and workshops in KAUST, the opportunities to learn were endless. The platform provided us startups with an immense pool of knowledge and expertise. I often found myself lost for words, trying to retain as  much insight as possible. 


2. It provided real feedback and a renewed sense of energy  

The atmosphere at the event was highly engaged, positive and constructive. I had the chance to share my vision with visitors, colleagues, friends, and even young ones, and the response was incredible. From receiving a great sense of renewed energy and feedback, we were able to fine tune our pitches. In addition, the engagement from coaches, mentors and advisors revived our resolve for even further growth. . 

3. It exposes you to what it takes 

Having been able to network with people in both private and public sectors, I was exposed to a great deal, which helped paint a larger picture of the struggles and successes other companies go through. Having built great relationships with other startup founders, my final thoughts leading the event were about how we can all support each other and lean on each other more. This is what it takes to be successful and simultaneously empower those around you. 

It was truly a pleasure attending #MITEFSaudi and their #StartSmartConference. 

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