A mother herself, Sara is passionate about ethical education and oversees the company’s production of edutainment series, books and animations, all rooted in universal values. She manages the operations, leads the development and communications for the company and support other womens in their process of financial autonomy. She is an inspiration as a women Arab entrepreneur.

Our Corporate Social Responsibility (CSR) program is a self-regulating business model that helps us be socially accountable to ourselves, our stakeholders, and the public.